Chinese Welcome Centre.
Client
OZ LOOK
Firm
WEBB+
Year
2021
Retail
APAM required a retail outlet site in the T2 arrival hall at Melbourne Airport. CWC allows passengers to buy in-store or online and then collect on arrival.
Key elements of the project were to incorporate a design aesthetic in line with the Telstra brand and be conscious of traditional Chinese colours, using feng shui to harmonise.
The existing space was confined and awkward, requiring a simple, practical, and open layout. Soft blues, crisp whites and a modern interpretation of Chinese-inspired lanterns formed the basis of the design, with pale timbers and shiny reflective surfaces to inject light.
